OMG everyone- Happy, Happy Friday! As I write this I am totally doing the happy dance-ha ha ha… Why is that you ask? Cause I’m happy- clap along if you feel…. Just kidding, well not about the being happy part. I am super excited because this weekend is the PHAMExpo at the Pasadena Convention Center starting Saturday June 28 and Sunday June 29, 2014. What is the PHAMExpo? Well it is a serious beauty trade show that incorporates learning, master classes, beauty insiders from all areas of the industry all in one location for two whole days. Eeeekkkkk- squealing with glee. The PHAMExpo is so different from other shows, because it is mainly for professionals ONLY. Not that I don’t mind IMATS, cause I love it, but PHAMExpo is not going to be filled with a bunch of 15 year olds waiting in line for their favorite You Tube beauty gurus- this is more a show focused on the art of the business from makeup to hair, to skincare- filled with education and beginner and working artists with a passion for the beauty craft-love. Anyhow let’s break down what great things will be there this weekend…
MAIN STAGE ACTION-MUST SEE:
–Damone Roberts – The brow guru to the stars. This man is seriously the “Eyebrow King” as he has tamed the brows of Hollywood’s biggest celebrities.
–Roshar – This makeup genius will be talking about different techniques to gain the maximum effects.
–Scott Barnes – I am sooooo excited to see Scott Barnes. Anyone who invented the “Body Bling” or has touched the faces of Kim K and J.LO, I am obsessed!! He is a man that knows what he is doing and I can’t wait to see him in action.
–Doe Derre – The CEO of Lime Crime and her fun, cheeky cosmetic line is a must see.
–AJ Crimson – A solid hustler who is helping bring some innovative makeup into the beauty world for anyone of color. I am excited to hear his journey and his tips for the hustle. Hope to also get my hands on some of his coveted Dual Skin Creme Foundation. *fingers crossed*
–Sam Fine – Makeup Artist royalty. Sam has touched the faces of iconic supermodel status such as: Iman, Naomi Campbell and Tyra Banks. He also is one of the most sought after makeup artist in the world. Love him and can’t wait to see him live.
–PixiWoo {Sam and Nic Chapman} – if you know YouTube then you have for sure heard of PixiWoo. This dynamic sister duo is also the brains behind Real Techniques–some of my favorite new brushes and sponges. So excited to see them, and learn of the PixiWoo effect.
–And so many more… You can find a list of education and Master Classes –> HERE
EXIHIBITORS TO SEE:
–Obsessive Compulsive Cosmetics – love love love a good Lip Tar
–Naimies – a must stop for when in LA- they have everything and then some.
–Nigel’s Beauty Emporium – Another must hit stop when in LA. Beauty galore
– Anastasia Beverly Hills – Fingers are crossed to get a Contour Palette- since it is ALWAYS sold out.
– Beauty Blender – Time to stock up on this egg shaped wonder sponge
- Kevyn Aucoin – Absolutely obsessed with his products. Hello Sensual Skin Enhancer anyone?
– Embroylisse – Time to get some more Lait Crème de Concentrate for all moisturizing/priming skin needs. A makeup artist MUST HAVE for sure.
– Makeup Geek – I so hope Marlene is there. I cant wait to get my hands on some awesome shades of blushes and shadows. And if Marlene is there-picture time!!!
– And serious so much more from ZUCA to Real Techniques to Smashbox to Bobbi Brown to Enzo Milano to Lime Crime and Yaby and more…. Serious makeup heaven!
To see a full list of exhibitors, you can always check out online at PHAMExpo Exhibitor List.
Needless to say I am totally stoked and cannot wait to hit the PHAMExpo, hours of education and shopping and just living, breathing beauty around some of the best in the business. I will be tweeting along live during the show, so feel free to join me on Twitter, check out Instagram #PHAMExpo2014 #MLLonthego for some picturesque behind the scenes coverage. After the show I will also be sharing my opinions and knowledge. You gotta share the weath!
Are you going to PHAMExpo? If so who are you most excited to see and hear? If you haven’t bought your tickets yet- head over to here!
[ReviewDisclaimer]
**This was not a paid post, however the lovely folks at PHAMExpo were gracious enough to send me a VIP ticket to the event, so I can share some amazingness with all of you. Stay tuned for some PHAMExpo amazingness…. **